NewsFree365
--°
India
1 views

Heatwave changes what’s hot in India’s FMCG basket

Indian households faced increased summer expenses, affecting grocery budgets significantly. Chocolate and dairy consumption declined while hydration products saw higher demand. FMCG companies reported shifts in sales, with glucose and…

Heatwave changes what’s hot in India’s FMCG basket
Extreme heat creates new winners in India’s FMCG basket
By ET Bureau
Synopsis

Indian households faced increased summer expenses, affecting grocery budgets significantly. Chocolate and dairy consumption declined while hydration products saw higher demand. FMCG companies reported shifts in sales, with glucose and juices performing well. Peak-risk households showed a greater need for summer-adapted products. Brands must adapt portfolios to meet evolving consumer needs during extreme heat.

Economictimes Verified Source

Syndicated via official news feed

Explore all India stories

Syndicated feed content with full publisher credit.

India Desk

More in India

Continue reading verified coverage and related developments on this desk.

View All