Just days away from beginning the 2026 college football season, the Oregon Ducks are adding to the game day environment again with another partnership. On Wednesday, the University of Oregon and Edward Jones announced a four-year partnership that will make Edward Jones a title sponsor for the Ducks' matchup against Boise State. The partnership expands beyond football. The agreement covers men's and women's basketball, baseball, softball, volleyball and track and field as well. Edward Jones will also carry out initiatives to connect with student-athletes and fans, as well as support students with financial education. The impact of the partnership will be noticeable. In addition to increased exposure and marketing around the stadium, including on the videoboard and field-level LED strips, the firm's logo will appear on each 25-yard line. "Edward Jones is a first-class organization and an industry leader, and this is a truly integrated partnership with a company that understands the importance of education and has made a significant investment in Oregon Athletics and Duck student-athletes," Oregon athletic director Rob Mullens said in a press release. "Robust financial literacy programming is at the center of this partnership, and it will benefit UO student-athletes and our sport programs for years to come." When Oregon and Boise State take the field on Saturday, fans in attendance can expect pregame and halftime announcements regarding Edward Jones, as well as rally towels for all spectators. Edward Jones will also have season-long visibility on Oregon's football and basketball broadcasts, as well as Oregon's social media content. The firm has a "branded social media video series" planned to be released throughout the year, according to a press release. Edward Jones will be featured in some capacity at Oregon's men's and women's basketball games this season. More details will be revealed at a future date. This is the second major partnership that will be featured in Oregon's game day presentation this fall. Progressive partnered with 13 programs across the country, including Oregon, to bring logos and advertisements to the field this fall. Oregon will share the field with Edward Jones for the first time on Saturday, Sept. 5, when the Ducks host Boise State to kick off the 2026 season. Contact/Follow @Ducks_Wire on X (formerly Twitter) and like our page on Facebook to follow ongoing coverage of Oregon Ducks news, notes, and opinions. This article originally appeared on Ducks Wire: Oregon partners with Edward Jones, adds on-field logos and Week 1 giveaway
